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hong kong drinks it in…

Here.

“Hong Kong is now Burgundy’s fifth biggest market in terms of revenue and the 13th largest in terms of volume”

i.e. its not really the cheap stuff that they are buying!

Hong Kong is, it seems, doing a great job of mopping up top production from the Côte d’Or. It’s a relatively new market that has been less sensitive to price (probably because they largely never bought at 25% of the current pricing!) than more traditional markets. The open question, is whether they will still buy in less star-studded vintages(?) But for now, the producers and merchants make hay while the sun shines…

2 responses to “hong kong drinks it in…”

  1. Nick

    IMHO, most of the H.K drinkers are label drinking instead of choose the wine by domain history, quality and conditions.

Agree? Disagree? Anything you'd like to add?