Update 05 May 2021
Figures for 2020, courtesy the Bureau Interprofessionnel des Vins de Bourgogne (BIVB).
The major change in the last 12 months has been the 15% volume reduction of sales to the US – as in other markets whilst covid was in the air – but specifically, here we can count the Trump Tax as being the major driver. This, in turn, promoted the UK to the top of the table of export markets by volume. The average price per bottle remains higher for the US though so they retain first place by value.
Overall, the reduction of sales volume and value of only 0.8% is mildly surprising in that covid-dominated year – but assuming that the 2018s were a significant part of the overall sales last year, it’s clear that there was a larger than usual volume of wine available from that vintage – seemingly, much of it found a home – even if only in the merchants’ warehouses!
There has been much talk of the influence of China/Hong Kong, etcetera, on the market and we can see that the actual volumes exported to those markets are tiny – but from the perspective of average price per bottle, these markets are at, or close to, the top – note that the average price of all exports was €11.40 per bottle. Here are the top markets on a per-bottle-price basis:
