New owners of the Château d’Etroyes in Mercurey


News came out, yesterday, of the acquisition of the Château d’Etroyes by the Bollinger group of Champagne. As you will see, the actual Press Release (here) positions this more as an acquisition by Domaine Chanson of Beaune – who are, of course, Bollinger’s arm in the Côte d’Or.

Despite a production covering more than 50 hectares in the area of Mercurey & Rully, plus producing over 20 different cuvées – it’s a name that I confess to not having stumbled across – except for here – and I have one more!

I expect that this will change over the coming years, as this acquisition more than doubles the surface of vines of Domaine Chanson. I also expect that there are multiple synergies to be unravelled in the coming years.

A patchwork of history of the Château d’Etroyes
Whilst the château and some vineyard ownership dates from around 1720, the existing winery of d’Etroyes was founded in 1930 by François Protheau. Following the death of François in 1955, his son, Maurice, took over and expanded the family holdings – in the 1960s the domaine ran to ‘only’ 35 hectares – it was double that at its peak – though only 50 of those hectares were in the Côte Chalonnaise. After 50 years at the domaine, Maurice passed away in 2005, leaving the winery to his children Michelle, Martine & Philippe. The domaine and château had new owners in 2016 – the Helfrich family – who resold in 2018 before the chateau found its latest owners. There are some additional aspects to this transaction in that François Protheau had also a négociant operation with about 10 hectares of vines which produced Mercurey, Montagny and Rully – I’m unsure if this part of the business/vines is also part of the Chanson-Bollinger transaction, or whether they remain in the portfolio of the Côte d’Or’s François Martenot – i.e. the old Maison Béjot.

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